Is this drink a bit of Absolute Marketing Genius?

RoadworkUK

/comment

Comments

AMG1

I’m writing tonight from the mean streets of Valencia, Southern Spain, where I am lucky enough to have been sent for 48hrs of “Training” by a certain German manufacturer of luxury sedans, coupes and 4x4s, who will remain nameless. But who are based in Stuttgart. And also make lorries. They pay my mortgage so I feel obliged to suggest that you all buy more of their products. Thanks.

And the subject of this post is a can of fizzy drink. Not just any old soda, but a Mercedes AMG branded Energy Elixir, presented in a canister of similar proportions to one of Red Bull. I thought it worth posting about as it made for an interesting metaphor for the AMG driving experience. Well, that and the fact that my brochure collection is a three hour flight away and thus R.A-S.H posts are a sight tricky.

Taste test after the jump.

AMG2

Er, it tastes like Red Bull.

The tea-coloured liquid within is “made in Austria”, or so it says, so the stuff could conceivably be Red Bull. But it might not. Certainly it does all the required caffeine-boosting, headache-escalating work that the drink that Gives You Wings (TM) boasts about. That and it has a picture of some tarmac on the front.

(Disclaimer: Apologies for the outrageously high noise levels in these photos, taken around midnight on a phone camera at ISO Eleventythree)

About

RoadworkUK

RoadworkUK

RoadworkUK is the online persona of Gianni Hirsch, a tall, awkward gentleman with a home office full of gently decomposing paper and a garage full of worthless scrap metal. He lives in the village of Moistly, which is a safe distance from London and is surrounded by enough water and scenery to be interesting. In another life, he has designed, sold, worked on and written about cars in exchange for small quantities of money.

Leave a Reply

Your email address will not be published. Required fields are marked *

The maximum upload file size: 64 MB. You can upload: image, audio, video. Links to YouTube, Facebook, Twitter and other services inserted in the comment text will be automatically embedded. Drop files here

23 responses to “Is this drink a bit of Absolute Marketing Genius?”

  1. pj134 Avatar
    pj134

    B vitamins and Caffeine are both used to treat migraines. Just wanted to put that out there.

    Reply
  2. Alff Avatar
    Alff

    Somewhat disappointed that you didn't describe it as tasting like Bluetec Urea Injection.

    Reply
    1. LTDScott Avatar
      LTDScott

      Or trying to swallow a Hammer.

      Reply
    2. Rust-MyEnemy Avatar
      Rust-MyEnemy

      I reserve that description for the sugar-free stuff.

      Reply
    3. Maxichamp Avatar
      Maxichamp

      If you are in a bind, can you just pee in the fuel tank?

      Reply
  3. Batshitbox Avatar
    Batshitbox

    Try it with a dab of oppo.

    Reply
  4. boostedlegowgn Avatar
    boostedlegowgn

    Don't drink too much AMG, you might get
    *sunglasses*
    Hammered.

    Reply
    1. LTDScott Avatar
      LTDScott

      There we go, your joke was much better than mine.

      Reply
  5. POLAЯ Avatar
    POLAЯ

    Volkswaghini did it!
    <img src="http://img1.gtsstatic.com/wallpapers/3cf72c5389b5b2aeb15024eb90588603_large.jpeg&quot; width="600">

    Reply
  6. dukeisduke Avatar
    dukeisduke

    "Now with Benzene!"
    (sorry)

    Reply
    1. RichardKopf Avatar
      RichardKopf

      Ausgezeichnet!

      Reply
  7. mdharrell Avatar
    mdharrell

    "…a certain German manufacturer of luxury sedans, coupes and 4x4s, who will remain nameless. But who are based in Stuttgart. And also make lorries."
    When did Borgward move to Stuttgart?

    Reply
    1. BlackIce_GTS Avatar
      BlackIce_GTS

      When did Porsche start making lorr…
      Oh right, nevermind.

      Reply
      1. engineerd Avatar
        engineerd

        For a while, Porsche owned a share of Scania. So, in a way, they made lorries.
        <img width=500 src="http://upload.wikimedia.org/wikipedia/commons/7/7d/Scaniar500.JPG"&gt;

        Reply
        1. FuzzyPlushroom Avatar
          FuzzyPlushroom

          I've been playing a lot of Euro Truck Simulator 2 lately. The grille on new Scanias drives me absolutely ape; the upper half, at least, is crying out for paint.

          Reply
          1. BlackIce_GTS Avatar
            BlackIce_GTS

            That looks like a fun game for the type of person who obeys traffic laws in GTA.
            I'm kidding. Mostly. It does sound really tedious, but in a fun way? I have spent a cumulative several hours restoring Porsches in NFS5.
            Much like a typical Porsche owner's restoration experience, this consists of pressing "repair all" and hearing a *Ka-ching!* sound. Then you can sell the car for a profit. This is a much faster way to make money than actually doing races.
            I was hoping someone would reply something along the lines of "something something 4x4s?" And then I could
            <img src="http://forum.avtoindex.com/foto/data/media/203/Porsche-959-Paris-Dakar-1985-169923007.jpg&quot; width=500>
            But there's no reason not to do that anyway.

          2. Tiller188 Avatar
            Tiller188

            Yup, glad you did anyway.
            NFS:PU was awesome, largely because it introduced the young-ish me to the 550 Spyder. There was something about taking the 550 Spyder out on the Autobahn track that just felt right…

        2. Peter Tanshanomi Avatar
          Peter Tanshanomi

          Looking at that photo makes me want to go back and visit the Queen's playpen again.

          Reply
  8. Tim Odell Avatar
    Tim Odell

    Looks like it works…
    <img src="http://www.oocities.org/fordracing68/images/g049.jpg"&gt;
    via: http://www.oocities.org/fordracing68/lemans.html

    Reply
  9. Alff Avatar
    Alff

    "It gives you bliiiings"
    <img src="http://www.slipperybrick.com/wp-content/uploads/2009/01/gold-mercedes-benz-c63-amg-3_awvik_52.jpg"width=500&gt;

    Reply
  10. longrooffan Avatar
    longrooffan

    I see what you did with that title. Fine job ole chap.

    Reply
  11. Garland137 Avatar
    Garland137

    I have no idea what we're supposed to be discussing, so here's a beer can with a Saab 93 on it.
    <img src="http://peacetek.net/saab-93/gretz_beer-saab-93-can-1.jpg&quot; width="600">

    Reply
  12. weight loss drink Avatar
    weight loss drink

    You made my day! I am very happy and relaxed too that I find this blog. I was looking for the matter discussed in blog post. If you have some more blogs on the material please share those as well. Thanks a lot and keep sharing such useful information.

    Reply