This month, Eric and I talk with Bree Poland. Bree has a fascinating personal motorcycle odyssey, from riding dirt bikes as a kid, to umbrella girl, to owning her own supersport road racing team, and finally to her current position as Senior Marketing Manager for Royal Enfield North America. We talk not only about Royal Enfield’s remarkable recent renaissance, but how and why people get excited about motorcycles, and how the motorcycle community can tap into those impulses. Some of the social programs she has helped instigate: the Build Moto Mentor Program in Milwaukee the Build Train Race female flat track program, and even commissioning graffiti murals in Colombia. Her enthusiasm for not just Royal Enfields but for connecting people with and through motorcycles is infectious, and definitely makes this month’s episode worth a listen.

False Neutral – Bree Poland of Royal Enfield N.A.

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