The manufacturer suggested retail price for the 2018 Dodge Challenger SRT Demon $84,995. We should say only $84,995. That is the price for the highest horsepower V8 production car engine ever produced, a car that can do a damn wheelie and run the quarter mile in just over nine seconds. And the damn thing comes with a three-year/36,000-mile warranty and five-year/60,000-mile powertrain coverage. 
Think about that for a minute. It is almost unreal. The power, the performance, the price, and the warranty. 
The gas guzzler tax (shocking, I know) is included in that price but the $1095 destination fee is not. The Demon will have a several options, all of which are equally reasonably priced:

• Demon Crate ($1): Exclusive Demon Crate offers components that unleash the car’s 840 horsepower, 770 lb.-ft. of torque and full potential at the drag strip and is personalized with the buyer’s name, VIN and serial number. The Demon Crate and the performance parts it holds are valued at $6,140, but Challenger SRT Demon owners can buy the entire package for $1. Contents of the Demon Crate include:
  • Direct Connection Performance Parts:
    • Two narrow, front-runner drag wheels
    • Performance powertrain control module with high-octane engine calibration
    • Replacement instrument panel switch module with high-octane button
    • Personalized ID badge
    • Conical performance air filter
    • Two valve stems
    • Passenger mirror block-off plate
  • Demon-branded track tools:
    • Hydraulic floor jack with carrying bag
    • Cordless impact wrench with charger
    • Torque wrench with extension and socket
    • Tire pressure gauge
    • Fender cover
    • Tool bag
  • Foam case that fits into the Challenger SRT Demon trunk and securely holds the front runner wheels and track tools
• Cloth rear seat ($1)
• Leather rear seat ($1)
• Front passenger cloth seat ($1)
• Demon trunk carpet kit ($1)
• Red seat belts ($195)
• Leather Front Seat Group includes Laguna leather and Alcantara suede covered seats with embossed Demon head logo, front passenger seat, heated and ventilated leather front seats with heated steering wheel, premium floor mats, power tilt/telescoping column and bright pedals ($1,595)
• Comfort Audio Group, Cloth Seats, includes front passenger cloth seat, 18-speaker Harman Kardon Audio, including two subwoofers and 900W amplifier, premium floor mats and bright pedals ($995)
• Painted Black Satin Hood ($1,995)
• Comfort Group, Leather Seats, includes Laguna leather and Alcantara suede covered seats with embossed Demon head logo, front passenger seat, heated and ventilated leather front seats with heated steering wheel, premium floor mats, power tilt/telescoping column, bright pedals, 18-speaker Harman Kardon Audio, including two subwoofers and 900W amplifier ($2,495)
• Painted Black Satin Graphics Package, available with all 15 exterior colors, includes satin black painted hood, roof and decklid ($3,495)
• For buyers who must have a sunroof – Power sunroof ($4,995)

The Demon will be available in fifteen colors, which is quite a lot given its limited one-year production run of 3300 units, 3000 for U.S. and 300 for Canada. Between the colors and the options, this pretty much assures that very few Demons, if any, will be identical. 
But in the words of an infomercialman, this’s not all you get! These are the extras that come with buying the Demon:

Owner’s Track Tech Manual
Adding to its exclusivity and collectability, each 2018 Dodge Challenger SRT Demon buyer will receive a unique, customized, leather-bound owner’s Track Tech Manual. The custom information package includes a copy of the vehicle build sheet. In addition to standard vehicle information, it also covers all the vehicles’ performance enhancements, includes detailed information about the Challenger SRT Demon’s drag-strip optimized performance technologies and pages for logging track runs.
Official Driving School of Dodge//SRT
All customers who buy new 2018 Dodge Challenger SRT Demon receive one full-day session at Bob Bondurant School of High-performance Driving. The Bob Bondurant School of High-performance Driving in Chandler, Arizona, is the Official High-performance Driving School of Dodge//SRT. All customers who buy a new model SRT will receive one full-day session with professional instruction and time on the track as part of the Dodge//SRT Package. For more information, visit www.driveSRT.com.
Dodge Names Hagerty Demon’s Official Insurance Provider
Dodge has named Hagerty as its official insurance provider of the Dodge Challenger SRT Demon – Hagerty is a company for people who love cars and already protect many of the rarest high-performance cars in the world.

Gotta say, Dodge has really thought this thing through – what automaker do you know thinks of insurance for its high performance vehicles?
But there is one thing that is out of Dodge’s and FCA’s control. Dealers will still mark these things way up, probably demanding 100% premium. And then there are those who will buy these cars and put then in a bubble for thirty years, which is just sad. Worse yet, few will wreck them within a few days of taking possession. 
Should we get out hands on a Demon, rest assured that we will give it a proper hooning.